Sales Manager

Wines - Caribbean



Stansfeld Scott is a leader in our industry and while our origins date back to 1935, our success is built on engaging people who share our company ideologies for being fearless, pushing the envelope and thinking strategically. We manage an outstanding portfolio of Wines and Spirits products in a diverse and dynamic marketplace spanning the Caribbean, Central & South America. Our portfolio of brands includes Beringer, Hardy's, Banrock, Catena, Hendricks, Glenfiddich, Stoli, Planteray Rum, and many more. With offices in Barbados and Florida, we are a multi-cultured community of passionate and energetic individuals who build international brands through our well-established distribution network.


Regional Sales Manager


The Regional Sales Manager is a proactive and dynamic sales and marketing professional, who promotes a portfolio of wines in select Caribbean markets. This role will be responsible for working closely with our regional Distributors to inspire and motivate their teams to grow sales and market share.


Develop and nurture cross-cultural relationships with distributors and key personnel.

Collaborate closely with our Distributor Partners in an effort to further develop the Stansfeld Scott portfolio across the region.

Spend time in market to stay abreast of industry and market trends, demonstrating a keen understanding of macroeconomics in assigned countries.

Coach and inspire the distributor sales and marketing teams by providing guidance and support in alignment with brand objectives.

Analyze sales data frequently to develop strategic plans that capitalize on growth opportunities.

Prepare and monitor fiscal forecasts, ensuring the successful implementation of marketing programs within fiscal budgets.

Conduct brand training and educational sessions for customers and sales teams.

Travel frequently for market visits and trade events.


Experience in sales and marketing of consumer products, with time spent managing brand budgets and forecasts

Good technical understanding of wines, WSET Level 2 or higher preferred

Exposure to international business practices and travel for professional purposes

Energetic self-starter with integrity and a willingness to ‘roll up your sleeves’

Ability to inspire, educate, and motivate a team to achieve established goals

Resourceful with strong organizational and time management skills

Excellent negotiation, communication, and presentation skills

Proficiency in Spanish or French preferred

Bachelor’s degree or equivalent in Management, Marketing or International Business


Growing with a well-established, privately-held company, committed to ongoing innovation

Immersed in a professional culture that encourages dynamic growth

Technological tools that enable you to work efficiently on the go

A rich benefits package including travel perks, healthcare, HSA and 401K matching contributions

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